Bowerman's design and style led towards the introduction in the "Moon Shoe" in 1972, so named since the waffle tread was mentioned to resemble the footprints left by astronauts around the Moon.
Nike was an early adopter of Online advertising and marketing, email administration technologies, and working with broadcast and narrowcast communication systems to create multimedia promoting campaigns.
In an 솔루션 effort to refocus its small business strains, Nike commenced divesting alone of many of its subsidiaries in the 2000s.